Digital Marketing Executive

• Develop and implement SEO strategies to improve organic search rankings and drive website traffic.
• Manage and optimize paid search campaigns across various platforms such as Google Ads, Bing Ads, etc.
• Create and manage social media content calendars across platforms including but not limited to Facebook, Instagram, Twitter, LinkedIn, and YouTube.
• Monitor social media channels for engagement, respond to inquiries, and manage online reputation.
• Analyze digital marketing data and generate reports on key metrics, providing insights and recommendations for optimization.
• Collaborate with the content team to create engaging and SEO-friendly content for various digital channels.
• Stay updated with the latest trends and best practices in digital marketing and SEO.

Skills Required

• Strong understanding of SEO principles and techniques.
• Proficiency in using SEO tools such as Google Analytics, SEMrush, Moz, etc.
• Experience managing paid search campaigns (Google Ads, Bing Ads, etc.).
• Excellent written and verbal communication skills.
• Experience in managing social media platforms for business purposes.
• Analytical mindset with the ability to interpret data and generate insights.
• Creativity and ability to think outside the box.
• Strong organizational and time-management skills.